
Why is the world all about hype? 5 people think something is alright, 5 people convince 5 more people each and you have an explosion of hype. There are "hype people" in rap groups and every body is looking for somthing big to fill an intrest. What would Usher be without lil jon in there song, "Yeah?" My guess is a pretty boy whore. Add some gutteral noises and "Bam!" (thats a bad connection to emeril laggssse. His hype making abilities are endless and desire their own post. Now to the real reason why i am writing; i have found a new facet of hype. This one resides in Wine. This picture is a painting of Justin Vineyards wine making facilities the two small building in the front are where they currently crush their grapes and back building is where they age their wines. This is an absolute true interperitation of these buildings. They are painted bright colors like disney land. This is hype. Nobody should be attracted to this little peice of hype. This all stems from a conversation with my boss. I was telling him about the trip i took to paso robles two weekends ago. This winery is only hype, thats all it is. The wine is good wine, but is definently not the best wine ever. people fall for the hype and think it is, its garbage compared to some small mom and pop winerys that don't have an elaborate computer system to catalog all there wine barrels. Then again i not really impressed by hype. In the sprit of huge ass winerys with big ass systems, and the big ass castle that lies where the picture is being painted from upon its hill. This spirt calls for a shot of jack daniels, the wine of the tennesee.
Comments